Why are they over there?
First, the who? It’s a client or a prospective client…
18/10/24
If you exhibit at trade shows you probably have more sales available to you than you realise. Click here to learn why
Latest News
Category: Appointment Setting
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It’s nice to know this stuff works
I visited a client at a trade show in London…
02/10/24
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“We want you to be in their office, not ours”
Photo by charlesdeluvio on Unsplash If you work in sales,…
02/09/24
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We’re delighted to offer you incredibly poor service
Poor service feels like a new business trend. If so,…
29/08/24
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Something more substantial than “Here’s hoping”
Here’s something to think about before your next event. According…
28/08/24
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Are you a wearer of many hats?
Are you a wearer of many hats? If you work…
27/08/24
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What if they hadn’t met?
What if Pip hadn’t met Abel Magwitch escaping from the…
08/08/24
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What do you call a nervous javelin thrower?
“Did you hear the one about the nervous javelin thrower?” …
05/08/24
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Great Mysteries In Marketing Part 78: Where do they all come from?
Most exhibitors assume that visitors will attend the show they’ve…
31/07/24
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About your meeting on the 12th of Never
Do you have a friend who’s hard to meet with? …
30/07/24
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Nearly isn’t really
Have you ever shot for something important? At work, it’s…
29/07/24
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When great minds meet
The older man stared out of the window. He stood…
26/07/24