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  • Staying ahead of curveball feedback

    The balmy days of August are here.  The roads are…

    07/08/24

  • Do you work here?

    Yesterday, I had a hospital appointment to check on the…

    02/08/24

  • Great Mysteries In Marketing Part 78: Where do they all come from?

    Most exhibitors assume that visitors will attend the show they’ve…

    31/07/24

  • This could be great, well maybe

    Are you looking forward to something?  A holiday, a wedding,…

    24/07/24

  • Explain bed sharing on business trips to your partner

    Are you looking for cost savings in your business?  Hotel…

    19/07/24

  • How to stop leaving money on tables

    Our cousins across the pond talk about “leaving money on…

    25/09/23

  • A pleasant surprise for “The Catcher In The Rye” author

    “What really knocks me out is a book, that when…

    22/09/23

  • Solutions to maths problems

    Image by Elimende Inagella on Unsplash Question 1 If you…

    20/09/23

  • Does your list look like a cheese grater?

    Applying direct marketing methods to exhibiting can be beneficial.  Both…

    19/09/23

  • Cross this off your “To Do” list

    Image by Glenn Carstens-Peters How long is your “To Do”…

    19/09/23

  • What to choose if you’re working with a tight budget

    If your trade show budget hasn’t grown to match inflationary…

    24/08/23

  • Graphics, graphics on the wall…

    Graphics, graphics on the wall, will my stand be seen…

    28/07/23