Welcome to FAQs.
Here we answer the most commonly asked questions about our training courses and guides.
Who will benefit from what you offer?
Anyone using or wanting to use trade shows to make sales or grow their business.
What’s the most significant advantage offered?
There are two big advantages.
First, you’ll learn from people who know how to sell and understand the value of bringing revenue and new clients into a business. That knowledge is shared and applied to exhibiting.
Second, we work with you to achieve objectives. If you sign-up for one of our courses, we ask about your objectives for an event and what your measures of success look like. We’ll do our best to help you achieve your event goals. It’s a more personalised approach to training and development.
What makes these courses and guides better than others?
They teach trade show marketing as opposed to simply exhibiting. There’s a huge difference. Plus, you get access to industry experts.
How should I justify the cost of this training to my boss?
The money spent on one of our courses or books is a fraction of the cost of one trade show stand and its associated expenses. Exhibiting professionally and effectively will more than recoup that outlay. In our tough economy, making the most of all sales opportunities is critical.
Why is training delivered by email?
You can run through the modules when they suit your schedule, not ours. You can access the training on your commute to work or at your desk. We also send you the course as a PDF file so you can run through the whole or parts as and when needed. If you have a question, you can email us, and we will promptly get in touch with an answer. Also,
It’s more cost and time-effective to receive training and support in this way. Your company doesn’t have to pay for a trainer to come to your office, nor for your time away from the office to attend an in-person event.
What makes you qualified to offer this?
Forty years of trade show and stand organising plus input from highly successful exhibitors, organisers and suppliers.
How quickly will I get a response if I have a question?
Usually, within one hour or less, by email. We’ll arrange a Zoom or Teams call if a more detailed explanation would be more helpful.
Can The Exhibition Agency supply or source event products?
Yes, we can and do. Most typically graphics and stands but also digital screens, stand personnel and stand attractions.
Recent projects have also included sourcing stand graphics branded T-shirts, printing and copywriting.
Can you provide training at our office?
Yes, we can prepare training to match requirements. Describe what you need, and we will provide a quote. Send an email to david@theexhibitionagency.com
Can we get a refund?
No. Our training is provided digitally and can be easily reproduced or circulated. Please don’t buy anything if that causes you a problem.